
Ad Radar
Ad Radar is a research board of Meta ads (Facebook and Instagram) from DTC and e-commerce brands. It keeps only ads that are already winning: ads with at least $50k in estimated spend, modeled on engagement from the public Meta Ad Library. Spend is always an estimate, useful for ranking ads against each other, not a competitor's real budget. Every ad is tagged on ten dimensions: hook pattern, hook mechanism, narrative angle, reader awareness, proof level, production format, video type, landing page type, niche and CTA type. Headlines, body copy and video transcripts are searchable. With the connector, Claude can: - Search winning ads by niche, tag, format, days live or a line from the script (search_ads) - Read one ad in full: copy, transcript, tags, days live, variants and links to the original (get_ad) - See which hooks, angles, formats and proof levels reach the top tier more often than the rest of the board, with the number of ads behind each (winning_patterns) - Read the hook and angle mix one brand is running (advertiser_hooks) - Get a brief that maps a winning ad's structure onto the product you describe (get_swipe_prompt) - List the valid tag values, so filters use the exact words (list_taxonomy) Answers come back with the brand, the opening line, the estimated spend and the days live, so you can open the ad and check it. Built for e-commerce owners, media buyers, creative strategists and agencies who ship Meta ads every week. Limits: Meta only (Facebook and Instagram). Ads under $50k in estimated spend are not on the board. All six tools are read-only: they read the Ad Radar board of competitor ads and never connect to your Meta ad account, so nothing in your campaigns can be seen or changed. Requires an active Ad Radar plan (Membership or Agency). You sign in to Ad Radar and approve the connection when you connect: there is no token to copy.
Details
https://app.ad-radar.dev/api/mcp · streamable-http
