The Maestro MCP server connects your AI assistant to Equativ Maestro, the buy-side platform for curation, deal management and programmatic campaign activation. It lets traders, ad ops and account teams run their day-to-day Maestro workflows in natural language, with the same permissions they have in the Maestro UI.
Key features:
Deal management and curation: search, create and edit deals, including meta deals, with their pricing, inventory and targeting.
Campaign management: create and update advertisers, campaigns, line items and creatives, and review their settings.
Targeting checks: inspect deal and line item targeting, and manage site lists.
Reporting: query delivery and performance metrics (impressions, spend, bid funnel) across deals and campaigns, over any time range.
Troubleshooting: diagnose under-delivering deals, from low DSP bid rates to creative errors and floor price rejections, and get recommended fixes.
Pre-sales inventory insights: explore available inventory to scope new deals and campaigns.
Multi-company support: users with access to several Maestro companies can search and act across them, with an explicit company on every write.
Details
CommunicationMedia EntertainmentSales And Marketing
